Nature Alberta Video Campaign

Nature-AB-LogoAs part of my degree requirement I had to complete a Community Service Learning Project. For this project me and 4 other students were paired up with the not for profit organization, Nature Alberta. It was Nature Alberta’s goal to create video content that would compel fellow Albertans to get out and enjoy nature more often.

We decided to create an interactive video campaign using the hashtag #thisismyalberta. The goal of the campaign was to create 4-5 videos of regular Albertans answering the question, “What does nature mean to you”. The video campaign would then invite other people to share their videos using the hashtag.

Here is the link to the campaign guide we provided to Nature Alberta and a few of the videos we created


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